Using maslows hierarchy of need, i can find out that my target audience will have the aspects of:
-SELF ACTUALIZATION- because i is a bhangra music magazine, there are not many out there on the market and so it is very creative, even more if it contains the right contents.
-ESTEEM- If my magazine reaches its target audience, it will create a sense of achievement and proudness as there are not many bhangra music magazines on the market, so people would be less afraid to not read/buy them.
-LOVE/BELONGING- because it is a bhangra music magazine, the biggest audience it is aimed at and appeals to is asians, so it will give them a sense of belonging as it will be one of the very few bhangra magazines they have seen, and so will feel more comfortable talking about asian lifestyle and things associated with this.
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